Thursday, February 5, 2015

Valentines day and be savy, use your local florist!

Valentine's Day is coming and you will hear all kinds of ads from proflowers,  advertising low prices for dozens of roses. Don't fall for it. It is a consumer trap. They lure you in with an incredibly low price of $19.99 and by the time all is said and done there is a $53 shipping and handling fee added on, bringing your grand total to 72.99. Your gift will come in a box, left on your doorstep in freezing cold temps. The roses are short, the filler flower is sparse, hardly any greens, no bow, no warm fuzzy feeling :(
Teleflora and ftd are not any better. They advertise low prices also. They receive a phone order then try to find a florist to fill the order, in the meanwhile Teleflora or ftd takes a considerable chunk of your money then pass a lower amount to the filling florist. The filling florist will only receive about 70% or less of the amount of the order. Florists are getting out of the wire services, they cannot afford to work with these wire services. Florists go out of business with these services. Plus we want to give you the full amount of your order!
Sure...you may think it's so easy and sounds great, read some of the comments on their facebook pages of how it didn't look like the photo or it was never delivered...Have you ever spent $19.99 on something then to have over a $50 fee added to it? I didn't think so.
  When you call your local brick & mortar florist, you will be speaking to someone who is actually IN THE FLOWER SHOP, not someone sitting behind a computer screen in some land far away from where your delivery needs to go. We have planned months in advance for this day. We have purchased the finest quality flowers we can find. It is our name going out on our arrangements and we want to WOW the recipient. Word of mouth is our way of advertising. We can't compete with TV and radio ads or afford them. I guess that's where that extra $50 is going ;)
Prices do go up on Valentines Day. Why? Supply and demand. Rose growers months in advance pinch back their rose crops to get them ready for mid February, which results in lost production and income for the grower so prices go up with the next crop. To harvest this crop, the grower will need more laborers. The cost to transport the harvested roses goes up. The wholesaler who receives the flowers has to have extra help on hand due to the influx of product.
 By the time the flowers arrive at the flower shop, we need to have extra hands to process the flowers. We strip them (remove the thorns, it's a great arm & shoulder workout) then into specially prepared solution for the roses to drink. Then each one gets cleaned up. After that we can begin to create.

 EVERY FLOWER passes through the florist's loving hand, making sure each one is perfect for purchase. This is why you use a LOCAL FLORIST, this is a personal gift, you have called us to relay a message and we are going to deliver that message as beautifully as we can.

 Call your Local Florist early to place your order..we love you for that! 
Shop your local brick and mortar business...we love you more.

Call Sparrows Nest Flower Shop
(732)774-2236
www,sparrowsnestflorist.com 

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